“Young Creations Awards: Upcycling” enters its fourth round

Heimtextil announces the fourth edition of its competition for young talent, the “Young Creations Award: Upcycling” and invites higher education institutions from across Europe to take part. At the upcoming Heimtextil, students and graduates in the fields of design and interior architecture will be challenged to create upcycling ideas for interiors. For the first time, master students and young craftspeople in the interior decoration trade will also be able to take part. Heimtextil is also extending the competition with the additional category “room concepts”. Participants can register to take part up to 14 August 2015 at www.heimtextil-award.com.

‘With this competition, Heimtextil promotes up-and-coming designers and at the same time places the spotlight on an innovative movement in the field of interior design. In doing so, we reveal its potential as something that can be capitalised on, particularly in the field of textile interior design’, says Ulrike Wechsung, Director of Home Textiles at Heimtextil. Heimtextil has managed to secure the German Interior Decoration Association (ZVR) as its partner for the competition. ZVR’s support will be used in a targeted way to encourage interior decoration master students and young craftspeople to take part in the award. As an incentive, prizes worth up to a total of 6000 euros will be presented to winners.

Focus on materials and processing
The “Young Creations Award: Upcycling” focuses on the themes of textiles, sustainability and design. The textile character of the projects is of particular importance: at least 30 per cent of the materials used in an entry must be textiles. In contrast to recycling, upcycling has the aim of creating higher quality products from waste materials. Astonishing results can be achieved from this process of added value creation, particularly in the field of interior design. The focus is on the targeted use of selected materials and their high-quality processing.

Expert judging panel decides best design
During Heimtextil, selected competition entries will be on show in a presentation area in hall 4.2. The judging panel will award prizes in two categories for the first time: one prize will be awarded to an object, unique piece or prototype and the other to a complete room concept. The judging panel is comprised of design and upcycling experts from the textile and furnishing industry. The prizes will be presented on 12 January 2016 at 4.30 p.m.

Stefan Jakob

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